Thinka relaunches Not-For-Resale program for Thinka partners

Bas Van Der Hoek ·
AMSTERDAM — Thinka is doubling down on its commitment to the professional installer community with the official relaunch of its Not-for-Resale (NFR) Program. This initiative is specifically designed to empower authorized partners to experience firsthand the seamless integration of KNX systems with the Apple HomeKit ecosystem.

Under the refreshed terms, resellers qualify for a 12-month window from the date of their acceptance into the Thinka Partner Program to purchase one NFR Thinka KNX bridge at a 50% discount.

Empowering the Professional


The NFR program aims to remove barriers for system integrators, allowing them to:

  •     Showroom Excellence: Install a permanent demo unit to showcase Siri voice control and HomeKit automation to prospective clients.
  •     Field Testing: Take the bridge on the road for exhibitions and live trade show demonstrations.
  •     R&D: Experiment with complex KNX configurations in a lab environment before deploying them on-site.

"We believe the best way to sell the Thinka experience is to live it," the company stated. By providing high-performance hardware at half the cost, Thinka ensures that its global network of over 500 resellers can stay at the forefront of smart home innovation.

Eligible partners can claim their NFR unit by logging into the Thinka Reseller Portal starting today.